The Rise of D2C Brands

Retail in India is booming. The Indian retail business is expected to grow to $1 trillion by 2025, up from $750 billion in 2020. As the pandemic has accelerated the use of digital channels for shopping by Indian customers, direct-to-consumer (D2C) brands have grown tremendously. In direct-to-consumer marketing, corporates can create their products and sell them directly to …

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QR Codes For Refining The Warehouse Operations

In the wake of COVID-19, warehouses look to implement scalable processes to manage unpredictable demand. Emerging technologies are focused on refining the warehouse operations with QR codes especially in managing the inventories. Inventory management in manufacturing industries has become more complicated. Earlier, organizations tracked their inventory through manual entry. This method worked well when there …

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Effective Inventory Replenishment Strategies

Inventory management is an integral part of the supply chain that influences customer loyalty and brand experience. Timely inventory availability and efficient inventory management are mission-critical in today’s fast fulfilment environment where the customer is spoilt for choice. An effective inventory replenishment strategies assists organizations in determining when a product requires restocking (before it runs …

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Best Practices For FMCG Warehouse

In the FMCG industry, the competition is fierce. As a result of consumers’ high expectations, the focus remains on delivering products efficiently to the market. The availability of products at relevant channels and the best FMCG warehouse practices have become important competitive differentiators. Also, the FMCG industry has a minimal margin for error due to …

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The Future Of Omni-Channel Marketing

With the evolution of new strategies in today’s marketing world, customers expect consistent service across all the touchpoints. Unfortunately, reaching customers through all channels is easier said than done. According to Gartner, over 90% of marketers struggle to connect seamlessly with more than three channels on the buyer journey.  There’s a solution to overcome this …

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Choose the right picking strategy for your warehouse operations​.

Picking constitutes a substantial portion of warehouse operations costs. As you can directly associate it with customer satisfaction as compared to other warehousing activities. In typical warehousing operations, pickers spend 60% of their time walking between locations. Thus, adopting the right picking strategy is key to driving down picking costs by increasing picker productivity and …

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Grocery fulfillment is fast evolving – Are you keeping pace?

Grocery fulfillment is fast evolving!. Customer expectations for precision, flexibility, and fast deliveries are continually increasing with grocery shopping. These rising expectations warrant increasing efforts and investments in technology. Hence, comprehensive order management and warehouse management systems play a vital role in streamlining multiple functions related to the throughput of groceries and their delivery. The …

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